The presentation covers a number of topics:

• A Holistic Approach to Dental Marketing
• Reputation Management Beyond Reviews
• Encouraging High-Quality Patient Reviews/Google Reviews
• Optimizing Your Dental Practice Website
• Importance of SEO
• Leveraging Google Business Profile
• The Power of Video Content
• Effective Use of Social Media
• Understanding Patient Demographics with the Patient Compass
• Applying the 80/20 Rule in Dental Practice